Lock in the regulars. Win back the supermarket defectors.
Loyalty that runs on the Avery Berkel scales you already use, a Christmas Savings Club that finally retires the paper book, and gift cards your customers actually buy. Built for independent butchers who'd rather grow than discount.
Photo: Butcher's counter with loyalty card being scanned at the scale
Sound familiar?
What independent butchers tell us — every week.
Customers drift to the supermarket
You know your meat is better. They know it too. But convenience and points add up — and you don't have either of those on offer right now.
The Christmas Savings book is from 1989
It works, but it's a paper ledger, customers forget what they've paid in, and someone in the shop spends half of December reconciling. There's a better way.
You don't want another device on the counter
Your Avery Berkel scale is already the operating system of your shop. The last thing you need is a second screen the team has to remember to use.
What we'd put on your counter
Four products. One programme. Zero workflow change.
We'd lead with Avery Berkel integration because nothing else changes how your team weighs and serves. Everything else stacks on top.
Lead product
Avery Berkel integration
Loyalty runs through the scale. No second device.
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Pairs well
Gift Cards
Branded cards + the Christmas Savings Club.
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Pairs well
Loyalty+
A team that helps you launch it properly.
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Pairs well
Collaborative Community
Cross-promote with the deli + the pub down the road.
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Butcher's FAQ
The questions we get asked at every counter.
Do we need to replace our Avery Berkel scales?
No. Our integration runs on the scales you already have. We support the common Avery Berkel models — tell us your model on the call and we'll confirm fit immediately.How does the Christmas Savings Club actually work?
Customers add to their savings every time they shop — at the counter, on the kiosk, or through the wallet pass. We track the balance, send them statements, and when December comes round, they redeem against meat orders. No paper book, no reconciliation panic.Will we have to retrain the team?
Almost nothing changes at the counter. The team weighs the way they've always weighed. Loyalty appears on the receipt automatically. Loyalty+ includes a role-play session so the conversation with new sign-ups is smooth from day one.Can we sell gift cards online too?
Yes — physical cards for the shop counter, e-gift cards for your website (if you have one), redeemable in either place. One balance per customer, however they pay.
Want to see this running for a butcher?
Tell us your Avery Berkel model and whether you currently run a Christmas Savings Club. We'll show you what loyalty would look like in your shop, on your scales.