Turn local footfall into shared growth.
Gain Loyalty isn't just a loyalty programme — it's a community. Your venue rewards your customers. Other local venues send theirs to you. Everyone wins.
70% of consumers are drawn to businesses that reward loyalty. We help independents act on that — without an app, without a contract, and with a team that helps you launch.
Your venue
Café
Deli
Butcher
Hotel
Pub
How it works
Loyalty that pulls customers from other venues to yours.
Three steps. Real cross-promotion. Zero extra effort once you're set up. Live in your venue within 2–4 weeks.
01
You create a reward
Set a promotional offer at your venue — a free coffee, a discount, a tasting. Our team helps you pick something that pulls people in.
02
The community lights up
Other local kiosks decide whether to display your offer. You stay in control of what you give and how many points it costs.
03
New customers walk in
Their points earn at the café down the road, but they redeem with you. New footfall, every week — no advertising spend.
0+
UK independents on platform
0%
Consumers drawn to businesses that reward loyalty
0–4 wks
From sign-up to live programme
0 yrs
UK-built, UK-supported
The loyalty toolkit
Seven ways to keep customers coming back.
Use one. Use all of them. Mix and match for your venue.
Kiosks
Self-service rewards hubs
Explore→
App-less Wallet
Apple & Google Wallet, no app
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Gift Cards
Physical and digital
Explore→
Web Shop
Loyalty for online too
Explore→
Avery Berkel
On your existing scales
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Collaborative Community
Share footfall with local venues
Explore→
Loyalty+
Platform + managed service
Explore→
Under the hood
The capabilities your accountant will notice.
It's a loyalty programme on the surface. Underneath, it's a growth toolkit — wallet passes, SMS marketing, gift cards, savings clubs — built for the way independents actually run.
Photo: Kiosk on a shop counter, customer mid-tap
Photo: Phone close-up — Apple Wallet pass for a local café
Photo: Avery Berkel scale with loyalty card being scanned
Built for your trade
Loyalty for the way you actually run your business.
Don't take our word for it
Hundreds of UK independents already run on Gain Loyalty.
“Best thing we did since buying the place.”
“The customer feedback has exceeded our expectations — and it's attracting new customers.”
“I feel lifted.”
Loyalty+
More than software. A team that helps you launch.
A non-contract subscription, a project workshop, a launch event we run with you, and a journey of timely tweaks afterwards. Plus website, Google Ads, SEO and AI implementation from DAX Studio when you're ready to grow further.
See how Loyalty+ works →- 01
Business fit
Short video call to scope your venue, customer base, and what you already use.
- 02
Non-contract subscription
Loyalty is a long game. Your subscription activates the project — cancel any time.
- 03
Project workshop
Settings, features, initial rewards, promo media — and a plan for Going Public.
- 04
Going public
Pre-launch campaigns, launch event, post-launch activities. Includes staff role-play.
- 05
Your loyalty journey
Hands-on tweaks and reviews — plus DAX growth services when you're ready.
Ready to turn your customers into fans?
A short video call, no deck, no pitch. We'll show you how loyalty fits your venue and what other UK independents are doing with it.